Social Media

ADOTAS - eMarketer “estimates worldwide social media ad revenue will reach $6 billion in 2011 ($3.1 billion in the U.S. alone), and guess who is going to bring home 68% (71% in the U.S.) of that?  If you said Facebook, you get a gold star! The social network will bring in $4 billion globally in 2011, $2.2 billion in the U.S.”

We’ve all concluded that ‘communication matters’ and have invested considerable time and money on our social media planning, and the actual development of the social media platforms.  At times, though, it's really easy to caught up with the details of aesthetics or procedure that the integrity of the content wanes.

What:  The Foursquare Day story is one about people, ideas, community, social media, and crazy deadlines. Foursquare Day started as whimsical thought by Nate Bonilla-Warford. An optometrist by training, he has been a dabbler in social media for years. Immediately after Foursquare became available in the Tampa Bay area, he very quickly saw its value and blogged about it.

Estimates of the Tōhoku earthquake's magnitude make it the most powerful known earthquake to hit Japan, and one of the five most powerful earthquakes in the world overall since modern record-keeping began in 1900.

Title: Leverage Online Communities & Social Media Strategies to Engage Donors & Other Supporters

Featuring: James L. Ward, Vice President, Vertical Market Strategy, NFi Studios and Christina L. Johns, Online Media Manager, International Fellowship of Christians and Jews 

Moderator: Margaret Battistelli, Editor in Chief, FundRaising Success 

A location-based service (LBS) is an information or entertainment service, accessible with mobile devices through the mobile network and utilizing the ability to make use of the geographical position of the mobile device.  LBS can be used in a variety of contexts, such as health, work, personal life, etc. LBS can include mobile commerce when taking the form of coupons or advertising directed at customers based on their current location. They include personalized weather services and even location-based games.

SXSW® Interactive features five days of compelling presentations from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders, the incredible new SXSW Trade Show and an unbeatable lineup of special programs showcasing the best new digital works, video games and innovative ideas the international community has to offer.

NFi Studios, once again, brings you the latest update in the world of associations and what is the latest with the Michigan Society of Association Executives. 

On Wednesday, February 23, MSAE will be holding their Knowledge Management Special Seminar in the Lansing Center, in Lansing, Michigan.  Sterling Raphael, President/CEO of NFi Studios will be the featured speaker, presenting his view on "How Associations Can Effectively Use Online Communities."

Social Media has re-framed the way we think about communication in this generation.  Mid-way through the 2010 calendar, social media sites were seeing their audiences spreading evenly throughout the global population as they grew in popularity. The power of social media marketing is no longer a growing trend, but rather a well-established commercial and industrial force. Now more than ever, this tool can be used to reach anyone and everyone, with more specified market targeting, effectiveness and reward than ever before.

What is Twitalyzer?

Twitalyzer is the Internet's premier free Twitter Analytics solution, covering nearly 30 metrics and measures that are important indicators of a user's behavior in Twitter. Twitalyzer is really just two guys, Jeff Katz and Eric Peterson, both of whom have spent a fair amount of time working in the digital measurement space. 

On their website, Twitalyzer is defined as, “a unique tool to evaluate the activity of any Twitter user and report on relative influence, signal-to-noise ratio, generosity, velocity, clout, and other useful measures of success in social media.”