Check out SM2 by Techrigy

“SM2 is a software solution designed specifically for PR and Marketing Agencies to monitor and measure social media. As businesses and consumers increasingly utilize and rely on social media, your agency needs the best tools and expertise to stay competitive.”

Social media is an important component of inbound marketing, thus monitoring is becoming imperative.  The truth be known, a real market need has arisen that gives way to the fact that necessitates companies to keep a proverbial ear to the ground to be made cognizant as to what online consumers are saying about them.  Techrighy believes SM2 is the answer to that need.

It allows your business to easily identify & locate:
1.    who is talking about your products and competitors
2.    who your advocates are so that you can engage them
3.    conversations on your industry topics
4.    where those conversations are happening

With SM2 you can monitor your brand’s reputation on line; receive real time alerts, reports and more. SM2’s alerting and analysis tool sits on top of Techrigy's proprietary Social Media Warehouse (SMW). SMW is a real-time system that collects content from sources including:

• Blogs
• Wikis (Such as Wikipedia)
• Message boards/Forums
• Video/photo sharing website (such as Flickr and YouTube)
• Mainstream media blogs (such as the New York Times blogs)
• Microblogs (such as Twitter, Pownce, Friendfeed, and Plurk)
• Social networks (such as Facebook and MySpace)

With so many compelling reasons to develop a social media monitoring and analysis program sounds like SM2’s engine lever is set for full speed ahead!